Tech-Savvy Admissions - Leveraging Technology to Improve Response Times and Student Recruitment

As the Chief Information Officer (CIO) of a UK university, you understand the importance of leveraging technology to improve the response times and student recruitment process. In today's fast-paced digital world, students expect quick and efficient communication from universities. By integrating technology into your admissions process, you can enhance your competitiveness and attract students with a better fit for your particular institution. 

Here are seven top tips directly from the mouths of the CIOs we work with. These are all real things the modern Higher Education CIO should be looking at to help their Marketing and Admissions teams flourish together. 

1. Migrate both ‘back end’ and ‘front end’ services to the cloud – to ensure the organisation keeps pace with advances in technology to deliver the best possible student experience, in and out of the classroom: ‘24/7 365’.
2. Utilise cloud-based Customer Relationship Management (CRM) solutions – to address student to alumni marketing, recruitment, enrolment and engagement challenges, as well as nurturing high value relationships with industry, sponsorship, research, recruitment and government contacts.
3. Enable real-time, comprehensive case management – to effectively support learner’s health and welfare by delivering tailored and personalised support when it’s needed.
4. Engage learners with integrated online collaboration tools – to ensure they have the information they need at their fingertips in order to improve learner outcomes and promote lifelong learning. 
5. Harness business intelligence, analytics and artificial intelligence - to continuously monitor, analyse and improve service delivery across the entire institution, in the most cost-effective way possible.
6. Develop robust data strategies – to ensure all of the benefits listed above can be achieved and that the technologies implemented are secure by design, fully integrated and flexible to scale with the needs of the business.
7. Put people at the heart of the digital transformation – ensuring the institution’s leaders believe in the strategy, that IT teams can recruit and retain the best talent to deliver the change, teaching and administration staff are supported through change and not overwhelmed by new technology, and that students get the best possible experience

By implementing these tech-savvy strategies, you can improve the response times and student recruitment process at your university. With the right technology in place, you can create a seamless experience for prospective students, increase your enrolment, and stay ahead of the competition.